7th Edition of Euro Global Conference on
Food cluster analysis is a statistical technique used to identify groups or clusters of similar food items based on their characteristics or attributes. It is a data-driven approach that helps uncover patterns and relationships within large datasets of food-related information. Food cluster analysis can be applied to various types of data, including nutritional profiles, ingredient compositions, sensory attributes, consumer preferences, and market trends. By grouping similar foods together into clusters, this analysis enables researchers, food manufacturers, and policymakers to gain insights into food patterns, trends, and associations. For example, cluster analysis can identify dietary patterns or food groupings that are commonly consumed together, providing valuable information for nutrition research and dietary guidance. In food product development, cluster analysis can help identify market segments or consumer preferences based on taste preferences, ingredient preferences, or packaging preferences, allowing manufacturers to tailor products to specific consumer groups. In market research, cluster analysis can identify market segments or consumer segments based on demographic characteristics, purchasing behavior, or lifestyle factors, helping businesses target their marketing efforts more effectively. Food cluster analysis employs various statistical techniques, including hierarchical clustering, k-means clustering, and principal component analysis, to group similar foods based on their attributes or characteristics. These techniques aim to minimize within-cluster variation while maximizing between-cluster variation, resulting in meaningful and interpretable clusters. Overall, food cluster analysis is a powerful tool for uncovering patterns, trends, and associations within food-related data, enabling informed decision-making in areas such as nutrition, product development, marketing, and public health.